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Drive Your Future: a recruitment campaign that WORKS…

The war on technical talent has never been greater. That’s why D'Ieteren Group and its network unite forces in a full-throttle quest for 150 car-passionate profiles. In today's world, work revolves around personal benefits, inspiring our campaign: 'Finding work that works for you.' We amplified this central campaign idea through diverse media channels – from radio and Spotify ads, to print ads and TikTok videos.

And D’Ieteren doesn’t stop there. With D'Ieteren Academy, an internal initiative, both school leavers and employees are always at the wheel of their career.

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